Blog

Digital transformation has changed the way people do business. It has led to new programs and methods created every day—some appear promising, while most are lacking in many aspects.

You’re currently thinking about adapting a new technology for your business. This is the trend and it’s good for a growing company these days.

First, you go online and look for a solution that would make your daily operations easier, something that would set you apart from the rest—an innovation that’s promising for your business. Yet, you see thousands of options available which makes it difficult for you to find the most suitable one.

(more…)

It’s not unusual for businesses to enter into partnerships nowadays, as business partnerships provide additional support may be it be in terms of resources, goods, or services. More than that, it can open the business to a wider market reach– possibly a market which was not originally in the company’s target.

Successful business partnerships not only open more doors for a company to expand, but also enable them to uphold their core values and principles. Being able to identify what the customers or clients may need while being able to address the needs of its own workforce.

(more…)

Sometimes our creativity can come head-to-head against efficiency—it may not go well with our ability to manage our tasks and finish what needs to be accomplished. On the other hand, being efficient may not produce the brightest of ideas or results. Creativity can be a very tricky thing; but just as knowing how to manage our time, we can incorporate it into any technical process or procedure with the right mindset and perspective. (more…)

Business and advertising are two constants that require a dynamic and an always-changing approach. Recent events such as the World Cup is a testament to this. It proved how businesses should continually adapt its approach to the ever-changing digital consumer behavior.

The World Cup showed how much digital consumer behavior has impacted the way businesses set goals. The month-long event also revealed major ways on elevating your brands. This includes being able to capture the spirit of the sporting event or any other event for that matter.

(more…)

Over the years, businesses both small and big have seen the opportunity to increase brand awareness during events. The current World Cup 2018 is one very good example. The event which is held once every four years is watched by millions of people globally. Even countries without representative teams have been fascinated with the said occasion.

This seems to be an opportunity for huge and established brands to increase sales and attract millions. However, it is also a way for startups or local business sectors to easily attract an unconcerned market.

Most businesses overlook this fact. While your current clients or customers may look uninterested with such events, this is also a chance for you to test out new campaigns or put out new ideas to a lot of people. You can gain new insights and knowledge for future use and reference. Regardless of whether or not the results will be in your favor.

(more…)

As a business leader, you dream of the day when your company has a consistent stream of clients who are eager to work with you. However, as this comes into fruition and your business grows, the workload also increases and you can easily become bogged down by mundane tasks.

Bold plans and visions aside, if your business is growing too fast and you don’t have the right strategy in place, the outcome is often the same: FAILURE. In fact, it can be as disastrous as a business that never had a chance to take off.

Here’s the thing, regardless of how many extra hours and personal sacrifice you put in your business, you just won’t get everything done on your own. With this, you only have two choices: 1) adapt and delegate the tasks, or 2) let your company burn down as a one-man show. (more…)

It is no secret that graphic designers can be difficult to communicate with. Not only because they have special design software and jargon that non-designers may not be familiar with, but also because there are times when clients have no idea what they wantbut know exactly what they do NOT want when they see it. Hence, this collaboration can be tricky and filled with misunderstandings that cause project delays. In this article, we will share five things that you should avoid saying to your design team and why: (more…)

Amid the frequent shifts in the landscape of software development, one main strategy has remained: reducing development time as much as possible while boosting the progress. Through Rapid Application Development (RAD), wherein the planning stage is reduced and prototyping is intensified, developers can easily adapt to changing requirements in a fast-paced market. Moreover, by implementing the RAD process, teams can adapt to a flexible process throughout the evolution of the project and incorporate knowledge from the UX design process to quickly iterate before the launch of the application. (more…)

The Business Process Outsourcing (BPO) industry in the Philippines employed 1.3 million professionals and generated $25 billion in revenues last year. It is expected that by 2022, the Philippines’ BPO sector will generate revenues of $40 billion and account for 15 percent of the outsourcing market in the world.

However, the past few years have seen robotic process automation (RPA) and other automation technologies emerge—putting 89 percent of the BPO sector at risk, according to the International Labor Organization. As RPA technologies become increasingly advanced and widely used, processes that were once outsourced now require less human intervention.

(more…)

A scalable business is something that all entrepreneurs aspire to achieve—but what does this exactly mean?

Simply put, scalability means the ability of a business to respond to increasing demand or workload, and its potential to multiply revenue with just a minimal incremental increase in its costs. One of the most effective tools to scale your business is outsourcing, wherein a company hires a third party to accomplish a specific function or activity. (more…)